Needing to find new ways to attract clients, I decided to create and illustrate a heroic advertising campaign. Granted, this is not a new idea by a long shot. However, it is new for this type of product line. The idea was to develop cartoon heroes, heroins, villains, etc. who will prominently display the product. The “Superman”-like ad was the first I developed in this series. This campaign just hit this week, so it’s still too early to tell. But initial reports are showing that the campaign is receiving positive feedback.
The following are more ads in this campaign, with more to follow.
