Needing to find new ways to attract clients, I decided to create and illustrate a heroic advertising campaign. Granted, this is not a new idea by a long shot. However, it is new for this type of product line. The idea was to develop cartoon heroes, heroins, villains, etc. who will prominently display the product. The “Superman”-like ad was the first I developed in this series. This campaign just hit this week, so it’s still too early to tell. But initial reports are showing that the campaign is receiving positive feedback.
“Morning Stroll.” (c) Michael J. Barnes.
The completed illustration featuring my “Grumpy” character overlooking his woodsy domain. This is a self-promotional fantasy piece. Hope you like it.
My original plan with this piece was to just design and sculpt a beer stein. When I was young, I had painted plaster and ceramic beer steins as a hobby. I have always been fascinated with steins. But as I finished the stein, the image just looked incomplete. Hence, the addition of the barmaid.